The Addition

Is Apple TV+'s 'Originals Only' Strategy Still Working?

Published 3 months ago • 3 min read

Having a beer with another media hack this week, we both meekly confessed that we didn't quite understand what a 'publisher' at a media outlet does. It seems to be an all-encompassing senior title that is used differently at different publications. So... yeah... if anyone wants to help us out, do get in touch! The ongoing battle between Spotify and Apple got VERY ugly on Monday, as the EU sided with the Swedish streamer in a row that centres on the 30% cut the iPhone maker takes of payments...

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