Charlotte Henry is a journalist and broadcaster who creates and runs The Addition newsletter and podcast; an award-winning publication looking at the crossover between media and technology.
Netflix Results Seem Familiar
|
Welcome to The Addition, where I bring together tech, media and culture. It's been a busy week this week. If you want more on what is happening in British politics, check out the House of Comments podcast I co-present with Emma Burnell. It's another way to get the paid version of this newsletter too. If you sign up via Patreon, you get this newsletter, my co-host Emma's newsletter and the extra episodes at the bargain price of £5 a month. When Netflix announced an ad-supported tier it felt like a rubicon had been crossed, like some of the fundamental contract of that service and streaming in general had been broken. And now customers don’t seem to care According to Netflix's latest earning data, it has 277 million subscribers and its ad-supported plan members now make up more than 45% of signups in markets where it offers ads. Turns out people are happy with ads if they make things cheaper. In its letter to investors, the company said: We’re making steady progress scaling our ads business. Ads tier membership grew 34% quarter on quarter, and we’re building an in-house ad tech platform that we’ll test in Canada in 2024 and launch more broadly in 2025. Read the full article with a paid subscription. From the PodcastWho Won the Euro 2024 Media Matchup? - With Rob Rea Additional Conversations: Streaming the Olympics and Rebundling |
The Addition
Charlotte Henry is a journalist and broadcaster who creates and runs The Addition newsletter and podcast; an award-winning publication looking at the crossover between media and technology.
Welcome to The Addition, where I cover the crossover between culture, media and sport. The BBC's International Correspondent Jeremy Bowen conducted an interview with the senior Hamas official Khalil Al Hayya on Tuesday, that was broadcast on Thursday. There are arguments both ways as to whether such an interview should take place. If it's done properly, I'm probably in favour of it happening. However, the day the conversation was broadcast just so happened to be the first day of Rosh...
Welcome to The Addition, where I cover the crossover between media culture and sport. Somehow, we’re mid-way through September and hurtling through to the final quarter of 2024. With that in mind, I thought I’d take a look at my predictions from the start of the year to see how I’m doing, and ponder what may happen in the the final three months of the year. First things first, these were my guesses for 2024: At Least Two Streaming Services Will Merge Blogging is Back Elon Musk Will Sell...
Welcome to The Addition, where I cover the crossover between media culture and sport. To get the full article and support my work, please take out a paid subscription. Existing free subscribers get 20% off so it's just £4 per month/ £40 per year. £5.00 / month £4.00 / month Paid Newsletter Take out a paid subscription to The Addition for member-only newsletter containing extra insights and scoops about the... Read more Get it now! TV Content on YouTube Enders Analysis, whose work I often read...