Charlotte Henry is a journalist and broadcaster who creates and runs The Addition newsletter and podcast; an award-winning publication looking at the crossover between media and technology.
Senior Standard Staff "Phoning it in", Audience Before AI
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Welcome to The Addition, where I cover the crossover between culture, media and sport. This week, Dylan Jones announced he was stepping down as editor of the London Standard, 18 months into his tenure and just two months after he turned it from a daily newspaper into a weekly one. He will become editor-at-large on 19th December, with a successor set to be announced. This is all no surprise. One Standard insider, who described Jones as “a lovely guy”, previously told me that “senior people are phoning it in” with marketing a “disaster”. Newsrewired, an annual gathering discussing all things digital publishing, took place on Wednesday. There were some fascinating talks on stage and good conversations off it. However, others and I were struck by how much focus there was on things like AI instead of the audience. It seems that in journalism, people have forgotten AI is a tool, not the work itself. It means that we are in a situation in which people are doing deals and handing over their content to placate the AI beast, pretending the beast is not going to eat them anyway. We need to remember that we are writing for real people, an audience, and we need to know what they want and need instead of using the next big thing to churn out slop. The most inspiring talk came from Mattia Peretti.. Read the full article with a paid subscription. Huge Black Friday OfferI'm an award-winning newsletter writer and this Black Friday I'm offering my free subscribers a 50% discount on the paid newsletter. It means you get two full editions a week and support independent media analysis for less than the price of a cup of coffee.
From the PodcastTortoise Purchase of The Observer – With ex-Guardian Journalist James BallJames Ball, The New European's political editor and ex-Guardian staffer, discusses the potential sale of The Observer to Tortoise. |
The Addition
Charlotte Henry is a journalist and broadcaster who creates and runs The Addition newsletter and podcast; an award-winning publication looking at the crossover between media and technology.
Welcome to The Addition, where I cover the crossover between culture, media and sport. We all want to work on projects we're passionate about, but sometimes compromises need to be made. This is particularly true in the current media environment. Is there a way to turn that passion into profits and, therefore, a sustainable media business? Peter Houston from Media Voices and Magazine Diaries/Grub Street Journal comes back on the podcast to discuss it all. Listen on Apple Podcasts Listen on...
Welcome to The Addition, where I cover the crossover between culture, media and sport. A couple of weeks ago, I wrote about the need for the WSL to get more competitive if it is going to maintain media interest. This weekend was very illustrative. The managers like to emphasise how difficult the league is. Tottenham's Robert Vilahamn called the WSL "crazy competitive" in a press conference on Friday. Chelsea boss Sonia Bompastor has said similar. However, only Vilahamn's team ended up in a...
Welcome to The Addition, where I cover the crossover between culture, media and sport. What's this? A newsletter on a Thursday? Yes! I thought that you might appreciate your second dose of independent media reporting and analysis earlier in the week, so I'm now going to publish on a Thursday instead of a Friday. Not that long ago, I revealed the strain hacks at Reach are under as their bosses impose ever more demanding targets on them. It’s all in the name of traffic. Of course. Since then,...