Charlotte Henry is a journalist and broadcaster who creates and runs The Addition newsletter and podcast; an award-winning publication looking at the crossover between media and technology.
Sport Streaming is the Only Game in Town
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Hello and welcome to The Addition, where I deal with the intersection of media, culture and sport. The main part of today’s newsletter is a reflection on a fantastic summer of sport across all media platforms (but mostly streamers). To read the whole thing, as well as a first take on the sacking of Jermaine Jenas, you will need to take out a paid subscription. Your support is greatly appreciated.
If you’re a sports fan, summer 2024 was a good one. It featured the Euros and Copa América football competitions, the Olympics, two cycling grand tours (the third one is happening now,) and test cricket. There was also the Open golf (although the weather was not very seasonal,) and Wimbledon. The regular summer seasons for some US sports were in full flow too. It all meant that sport dominated the media, pushing reality shows and much else out of the spotlight. One of the big winners was NBC. It announced 23.5 billion minutes of Paris 2024 were streamed thanks to its Peacock service. The platform has been considered somewhat second-tier, but it got gold at the Olympics. NBC-owned USA Network also performed well. Mark Lazarus, Chairman of NBCUniversal Media Group, was clearly happy:
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The Addition
Charlotte Henry is a journalist and broadcaster who creates and runs The Addition newsletter and podcast; an award-winning publication looking at the crossover between media and technology.
Welcome to The Addition, where I cover the crossover between media culture and sport. To get the full article and support my work, please take out a paid subscription. Existing free subscribers get 20% off so it's just £4 per month/ £40 per year. £5.00 / month £4.00 / month Paid Newsletter Take out a paid subscription to The Addition for member-only newsletter containing extra insights and scoops about the... Read more Get it now! TV Content on YouTube Enders Analysis, whose work I often read...
Welcome back to The Addition, where I deal with the crossover of culture, media and sport. This is the free version of the newsletter. For the full article and more observations, sign up for the paid version. The death of podcasting has, surprise, surprise, been greatly exaggerated. Don’t believe me, ask Travis and Jason Kelce. The brothers have signed a deal with Wondery reported to be worth around $100 million. Now, Taylor Swift may have played a helping hand in this, but it demonstrates...
Welcome back to The Addition, where I tackle the crossover of media, culture, tech and sport. Thank you for bearing with me during the summer break! We're back with a bang now! The bulk of this newsletter is for everyone, although paid subs are getting a few little bit extra. It was a fascinating couple of weeks following all things Olympics. By all accounts NBC and it's streaming service Peacock did very well. However, the approach to the Games by other parts of the American media was quite...